Hey there, savvy boss! Can you believe it? 2025 is just around the corner, and with it comes the thrill of setting new business goals. Whether you’ve had a year of epic wins or a few too many “I’ll get to it later” moments, don’t stress—2025 is all yours for the taking! This year, we will approach business goals for solopreneurs in a way that’s not just doable but downright exciting.

If you’re like most solopreneurs, big goals can feel like a lot. Sure, dreaming them up is the easy part, but actually sticking with them? That’s where things tend to fizzle out—especially when distraction is calling your name from every direction. But guess what? We’re going to make 2025 different. This is the year you’ll set goals and actually crush them. We’re going step-by-step, sprinkling in some wit and a whole lot of BYO Bossy vibe.

Since we are prone to daydream sometimes, daydream this: it’s December 2025 (exactly one year from now), and you’re looking back at a year packed with intentional, strategic moves that propelled your business forward. You’ve tackled big dreams, crossed off meaningful goals, and grown in ways you didn’t even imagine possible. Sounds pretty great, right? The key to making it happen? A smart, no-nonsense approach to business goal setting for solopreneurs that turns those big ideas into real, achievable steps.

Throughout this post, we’re going to dive deep into each step—from reflecting on your 2024 highlights to setting clear, exciting goals and building a game plan that sticks. And don’t worry, I’ll keep it real with procrastinator-friendly tips to keep things fun, plus some actionable tasks to get you rolling. So, if you’re ready to turn those dreams into goals (and those goals into actual achievements), let’s dive in and make 2025 your best year yet!

Step 1: Reflect on 2024—The Good, the Bad, and the “Let’s Never Speak of That Again”

Before we dive into those shiny new goals, let’s start with a quick rewind. Taking a moment to look back on 2024 isn’t just helpful—it’s essential. Reflection lets you see what worked, what didn’t, and what absolutely needs to change if you’re going to make serious strides and money in 2025. Think of it as building your foundation: the stronger the base, the higher you can go—no faceplants or epic wipeouts along the way!

Now, I get it—looking back can feel like reopening a drawer full of abandoned goals (and old socks) and “maybe next year” ideas. But here’s the good news: we’re not here to dwell on what didn’t work; we’re here to learn from it. Reflection (not snoozing) is a tool that gives you clarity and direction for your business goals for 2025.

Here Are A Few Actionable Reflection Steps For Setting Up Your Business Goals:

  1. Highlight Your Wins: First things first—celebrate what went right! Write down three big (or even small but meaningful) wins from 2024. Maybe you launched a new service, grew your client list, or simply got more organized. Big or small, each win deserves its moment in the spotlight.
  2. Face the Challenges Head-On: Next, list three things that didn’t go as planned. Did certain projects stall out? Was there something you kept pushing off? Recognize these moments without beating yourself up (not worth it)—this is about understanding patterns, not wallowing in them.
  3. Dig for Gold in the Lessons: Finally, for each challenge, ask yourself, “What can I learn from this?” Was it a matter of time management? Maybe it was a confidence issue (I have some of those too) or even a lack of resources. Every challenge holds a clue for improving your approach in 2025.

BYO Bossy Reminder:

This is your chance to be real and unapologetic about where things stand. Grab our free planner sheet here, and jot down whatever comes to mind. Trust me, there’s no better way to prepare for setting business goals than by getting clear on where you’ve been.

By the end of this step, you’ll have a better grasp of what lights you up, what drains you, and what to focus on (or avoid) as you set your 2025 business goals. Let’s take those insights and move forward!

Plan your 2025 business goals like a boss, Bossy!

Grab your free planner now and turn big dreams into real wins!

Step 2: Ditch the Vague Goals—Be Clear and Specific

It’s easy to start the year with big ideas like “grow my business” or “be more productive.” But here’s the thing: vague goals are like setting off on a road trip with zero directions. You’ll drive around in circles or, worse, end up right back where you started. Nope, not this year. This year, we’re ditching the fluff and getting seriously specific.

When you know exactly what you want to achieve, it’s way easier to figure out how to get there (and way harder to procrastinate with Netflix on the couch).

Setting SMART Goals for 2025

Let’s put some structure around those dreams using the tried-and-true SMART method (I’m not a big fan of acronyms, but this one, suits perfectly). SMART goals are Specific, Measurable, Achievable, Relevant, and Time-bound. Here’s how to make SMART work for your business goal-setting in 2025:

  • Specific: Vague goals are procrastination’s best friend. Instead of “grow my business,” get specific about how you want to grow. For example, “I want to onboard 10 new clients by the end of Q1 through targeted social media outreach.” Clarity is your friend here—make sure you know exactly what you’re aiming for.
  • Measurable: A good goal should let you track your success. Add numbers to keep it real, like “10 new clients.” Knowing what “done” looks like is half the battle—if you can measure it, you can make it happen!
  • Achievable: Let’s set goals that make you feel like the savvy boss you are, not a burnout. Choose targets you can realistically hit this year. Ambitious is great—just make sure it’s not so out there that you’d need a clone to pull it off. Maybe 100 new clients this quarter is a stretch, but 10? Now we’re talking.
  • Relevant: Goals should move you toward the big picture, not just keep you busy (read this line again). Ask, “How does this push my business forward?” If it feels like a win, it’s worth your time. If not, it might be time to hit delete.
  • Time-bound: Every goal needs a “get-it-done” date to keep things rolling. Deadlines are like your personal trainer—they keep you accountable, even when procrastination whispers, “Next week’s fine.” Nope, not today, naughty procrastination voice in my head!

Bossy Tip: Add a “Why” Statement to Each Goal

Knowing why each goal matters is like giving it a turbo boost. “I want to add 500 new subscribers by June to build my audience for an upcoming course” has way more pull than just “grow my email list.” When you’re clear on the “why,” motivation sticks around—even on those “I’ll do it later” days.

Now, take a few minutes to jot down three SMART goals that light you up for 2025. Once you’ve got those down, you’re setting up a solid foundation for success—and trust me, these goals will keep you way more focused than any vague New Year’s resolutions ever could!

Step 3: Break It Down Like a Pro (No Overwhelm Allowed!)

Big goals are inspiring, but let’s be honest—they can feel a bit like standing at the bottom of a mountain and staring up… way up. It’s easy to get overwhelmed and think, “How am I ever going to get there?” But here’s the good news: you don’t have to do it all at once. The secret to crushing big goals? Break them down into bite-sized, manageable pieces.

In fact, breaking down your goals is a key factor when it comes to setting business goals. When you take a giant, slightly intimidating goal and divide it into smaller milestones, suddenly it feels a whole lot easier (and way more doable). Think of it as turning a mountain into a series of small hills that you can tackle one at a time.

Roll Up Your Sleeves and Let’s Do It: Set Quarterly, Monthly, and Weekly Milestones

Here’s where the BYO Bossy insights thrive! We’re taking those shiny, ambitious goals you set in Step 2 and breaking them down into steps you can accomplish throughout the year.

  • Quarterly Milestones: Start by dividing each big goal into four quarterly targets. For instance, if your goal is to increase your email list by 500 subscribers by the end of Q2, your Q1 milestone could be “Create a lead magnet and landing page to start attracting sign-ups.” Setting quarterly targets lets you focus on shorter-term actions that keep you moving steadily toward the bigger picture.
  • Monthly Points: Next, take each quarterly milestone and break it down into monthly focus points. Using the email list example, January might be “Research popular lead magnet ideas,” February “Develop content for the lead magnet,” and March “Launch the lead magnet with an initial promotion plan.” Monthly goals keep you in motion without overwhelm.
  • Weekly To-Dos: Finally, break each monthly target into weekly to-dos. If January’s task is researching lead magnets, week one could be exploring competitor offerings, week two identifying your audience’s needs, and so on. Each week, you’re making real progress without feeling buried under a mountain of tasks.

Bossy Tip: Tackle the Smallest Task First

Starting is often the hardest part, especially when we’re prone to procrastination. So, let’s make it easy: pick the absolute smallest step you can take toward your weekly goal, and do that first. Just getting that tiny first task done creates momentum, making the next step feel easier (and Netflix way less tempting).

PSST! I also wrote an article on beating the first 15 minutes of procrastination—I think you’ll love it, and it’s packed with actionable tips to get you right into action!

Bossy Note

Breaking down big goals is all about setting yourself up for those “I got this!” moments. Grab a planner or a digital tool, map out your quarterly, monthly, and weekly milestones, and watch as your big dreams become daily victories. Plus, each time you check off a small win, you’ll build confidence and motivation to keep going.

So, if you’re ready to start climbing that mountain one hill at a time, let’s get those goals broken down and make 2025 the year you actually achieve what you set out to do! Smiling yet? You’ve got this!💪

Step 4: Create a Plan and Stick to It (No More “I’ll Do It Later”)

Alright, you’ve got your goals and milestones. Now comes the real thing—creating a plan that you’ll actually stick to. Without a clear plan, even the best goals can lose steam (and let’s be real, we’ve all seen that happen!). So let’s get specific about what, when, how, and why you’ll make steady progress on your business goals for 2025.

But here’s a key twist: this isn’t about creating a rigid, inflexible schedule that stresses you out. Nope! We’re going for a flexible plan that allows for the unexpected while keeping you on track. This way, when things don’t go perfectly (because let’s face it, life happens), you can make small adjustments and keep moving forward.

Actionable and More Granular Steps for Building a Flexible Game Plan

Let’s take those quarterly, monthly, and weekly milestones from Step 3 and turn them into a structured but adaptable plan.

  • Monthly Focus Points: At the start of each month, revisit your quarterly milestones and map out what you need to accomplish in the next four weeks. For example, if your quarterly goal is to increase your client base, January could focus on “Networking and Outreach,” February on “Creating Engaging Content,” and March on “Launching a Client Referral Program.” Monthly focus points keep you from getting lost in the big picture and give you manageable pieces to work on.
  • Weekly Goals: Every Monday (or whatever day fits your rhythm), set a few specific goals for the week. Breaking down monthly tasks into weekly action steps makes them less daunting and way more doable. For instance, if January’s focus is “Networking and Outreach,” week one could be dedicated to reaching out to three potential clients, week two to refining your elevator pitch, and so on.
  • Daily Non-Negotiables: Each day, commit to one or two non-negotiable tasks that align with your weekly goals. These don’t have to be huge—small, consistent steps are what keep momentum alive. Even 10 minutes of focused work is progress, and progress is what we’re aiming for.

BTW: Reaching out to a new (or even an old) client can be a bit nerve-wracking. Check out this post on how to connect with potential clients in under 30 minutes! Great insights and free templates for reaching out.

Bossy Tip: Schedule in Some Flex Time

Flexibility is key to sticking with any plan, so make sure to schedule “buffer” time each week. Think of it as a backup for catching up if life throws you a curveball, or maybe you need time to celebrate a new win (hello, hot stone massages!). Maybe Friday afternoons are your catch-up slot, or perhaps Sunday evenings are when you review and prep for the week ahead. This little trick keeps you on track without feeling overwhelmed or pressured.

Bossy Reminder: Plans Aren’t Set in Stone

You’re the boss, remember? If a plan isn’t working, tweak it. If you find yourself hitting a wall, adjust your approach. Goals are meant to be achieved, not to add stress to your life. Keep things adaptable (ever tried hula hooping? If not, it’s time to learn and add a little joy to your day!). Remember, even the best plans can change—and that’s totally okay!

So, grab your free planner (yep, our exclusive BYO Bossy freebie—don’t miss it!), and let’s put those milestones into action. With a flexible plan in place, you’re all set to turn 2025 into a year of steady, exciting progress—and trust me, those big goals will be so worth it!

Step 5: Track, Adjust, and Celebrate (Yes, Even the Small Wins)

Setting business goals is exciting, but let’s be real—keeping the momentum going all year? That’s where things get a bit tricky. The secret to staying on track (and actually enjoying the process) is to regularly check in, celebrate your progress, and make adjustments as needed. In other words, tracking isn’t just a chore—it’s a key part of your business goal-setting for your 2025 journey.

Without regular tracking, goals tend to lose their spark. But when you’re consistently measuring progress, you’re creating built-in motivation to keep pushing forward. Plus, it gives you a chance to see what’s working, tweak what’s not, and celebrate each step you’re taking toward the finish line!

Actionable Tips for Keeping Your Goals on Track

  • Monthly Progress Check-Ins: At the end of each month, set aside a few minutes to reflect on your goals. Ask yourself, “Did I hit my monthly target? What worked well? What could use a little adjustment?” This regular check-in helps you stay accountable and adjust your plan if something isn’t going as expected.
  • Celebrate Every Win: Progress deserves to be celebrated! Big or small, every step you take counts, and acknowledging each milestone keeps you motivated. Whether it’s hitting a client target, completing a project, or even tackling that task you’ve been dreading, take a moment to give yourself a pat on the back (or maybe even treat yourself to an all-in spa afternoon!). Small celebrations go a long way in keeping our spirits high.
  • Visual Progress Tracker: If you’re a visual person, keep a progress chart (or if you’re feeling creative, use your favorite sticky notes and stickers!) or use an app to track your goals. There’s something satisfying about seeing your progress grow on paper or screen—it’s like watching your success story unfold, one milestone at a time. Plus, it’s a great reminder of how far you’ve come, especially on those days when motivation feels a bit low.

Mini-Win Journal: Your Secret Tool for Staying Motivated

Consider keeping a “Mini-Win Journal” to jot down every win—big or small. This isn’t just about tracking metrics; it’s about celebrating the journey. Having a list of accomplishments to look back on can be incredibly motivating, especially when you’re feeling stuck. And let’s face it, we all need a reminder now and then of just how much we’ve achieved (because we’re pretty awesome small business owners and solopreneurs!).

Bossy Reflection and Adjustment Ritual

Tracking progress is like having a built-in accountability partner who always has your back. If you notice a goal is consistently slipping, don’t beat yourself up—adjust your approach. Maybe it needs more time, a new strategy, or perhaps it’s just not a priority right now. That’s okay! Remember, business goal setting isn’t a one-size-fits-all journey. It’s about finding what works for you and your business and rolling with it.

So, schedule those monthly check-ins, track each milestone, and don’t forget to celebrate every small victory. You’re building momentum, one win at a time (and yes, one celebration at a time), and 2025 is going to be your year of unstoppable progress.

Step 6: Find Your Accountability Buddy (And Maybe Treat Them to Coffee)

Working solo has its perks, but let’s face it—staying accountable can sometimes feel like a struggle. We all have those days where staying on track feels like walking through quicksand. That’s where an accountability buddy comes in and throws you a rope! Having someone check in on your progress (and call you out when you start to drift) can be the secret sauce to hitting those big 2025 goals.

When you’re not doing it alone, business goal setting for us, solopreneurs and small business owners, becomes less of a solo mission and more of a team effort, even if your “team” is just you and a friend. Plus, it makes the whole journey way more fun—and a little friendly encouragement goes a long way.

Actionable Tips for Finding (and Keeping) the Perfect Accountability Buddy

  • Pick the Right Partner (and I don’t mean the one you’ve been dreaming about in the moonlight, focus here!): Look for someone who’s also working on big goals, whether they’re another solopreneur, a friend, or even an online buddy who gets your hustle. It doesn’t matter if their goals are different from yours; what matters is that you’re both committed to checking in, supporting each other, and giving a gentle nudge (or a firm nudge-nudge) when needed.
  • Set Up Regular Check-Ins: Once you have your accountability buddy, set up weekly or bi-weekly check-ins. These can be quick chats where you share progress, celebrate wins, or talk through any challenges. Pro tip: Use this time to brag a little and share what’s working well! Weekly check-ins keep you both engaged and focused.
  • Celebrate Each Other’s Wins: Your accountability buddy isn’t just there to keep you on track—they’re also there to cheer you on! Acknowledge each other’s milestones, big or small. Whether it’s a virtual high-five, a “Well done!” text, or even a coffee treat (ice cream, maybe?), celebrating together makes the journey that much sweeter.

Friendly Challenge: Add Some Fun and Competition

Sometimes a little friendly competition is just what you need to get fired up. Try setting a small monthly challenge with your accountability buddy, like “Who can complete their tasks first this week?” A little competitive spark can turn goal-setting into a fun, energizing activity instead of a solo chore.

Bossy Hint: Community Is Key

If one-on-one accountability isn’t your thing, consider joining an online community of like-minded solopreneurs. There are tons of groups where people share their business goals, swap progress updates, and support each other’s wins. When you’re part of a community, business goal-setting for solopreneurs feels less lonely and way more motivating.

Grab that accountability buddy, set up your check-ins, and let the friendly nudges and mutual cheerleading begin. With someone by your side, you’ll be tackling your 2025 goals with more energy, support, and yes, a little extra fun! As I like to say, we can smile all the way to success!

Step 7: Reward Yourself—Because You Deserve It!

Now, let’s talk about the best part of business goal setting: the rewards! Hitting milestones deserves more than just a quick checkmark. Every time you make progress, big or small, it’s worth celebrating. After all, you’re putting in the work, and that deserves recognition—and maybe a little pampering!

Rewards aren’t just fun; they keep you motivated. Knowing there’s something special waiting for you at the end of each milestone can make all the difference on those days when motivation dips. Think of it as adding a dash of fun to your business goals for your 2025 journey!

Bossy Tips for Meaningful Rewards

  • Plan Mini-Rewards: For each milestone you hit, treat yourself to something that feels meaningful. Maybe it’s a cozy coffee break with a favorite book, a spa afternoon, or finally buying that car you’ve been eyeing—HEY! Wait! What? I said mini-rewards, not mini Coopers! Small treats keep you excited about the next step.
  • Save Big Rewards for Big Wins: When you reach a major goal, go big! Plan a weekend getaway, splurge on a fancy dinner, or treat yourself to that new outfit and shoes you’ve been dreaming of. Big rewards remind you just how far you’ve come.
  • Celebrate Progress, Not Just Perfection: Remember, you’re not aiming for perfect—you’re aiming for progress. Each step forward, each goal met, is a reason to celebrate. So go ahead, pat yourself on the back, and enjoy the journey.

Wrapping It Up: Let’s Make 2025 a Year of Celebration!

2025 is officially your year to shine, bossy sunshine! With clear goals, actionable plans, a dash of flexibility, and rewards waiting at every milestone, you’re all set to turn those big dreams into real achievements. By focusing on progress (not perfection), celebrating each step, and leaning on a supportive accountability buddy and community, you’re creating a journey that’s as rewarding as the destination itself.

With each step forward, you’re building a business you’re proud of and profitable—one that reflects your hard work, resilience, and unstoppable spirit. And here’s the best part: you’re doing it all on your own terms, in your unique way.

So here’s to 2025 🥂—a year filled with exciting business goals, meaningful progress, and a whole lot of celebrations along the way. Let’s make it a year where goal-setting isn’t just something on your to-do list, but a path to success you’re genuinely excited about. Celebrating already? Yes! Then, you’re ready. Let’s go make 2025 unforgettable, together!

Hey there, let’s chat! Drop a line in the comments—I’d love to hear how your goal-setting journey is unfolding. What’s lighting you up, and what challenges are you tackling? Can’t wait to cheer you on! 🤗

Thanks for sharing this beautiful business journey with me.🧡

Fabi Terra

Plan your 2025 business goals like a boss, Bossy!

Grab your free planner now and turn big dreams into real wins!

Fabiana Terra

About The Author

Fabiana Terra is the creative mind behind BYO Bossy and a passionate business administrator with a postgraduate degree in marketing and communications. With over 2 decades of experience, she loves helping solopreneurs and small business owners turn their dreams into thriving realities that fit their unique visions and goals. Fabi makes the journey to success easier and more fun by providing practical tools and down-to-earth advice, so anyone can dive into entrepreneurship, even if they’re just starting out!

She says we can smile all the way to success!

Alright, let’s talk about the one task that tends to slip through the cracks when we’re juggling all the things: reaching out to potential clients.

It’s that classic “I’ll get to it later” activity that somehow ends up at the bottom of our list, buried under client projects, invoicing, website tweaks—you name it. And yes, I get it. We’ve got a lot on our plates.

But here’s the deal: to grow your business and keep that pipeline full, you need to connect with potential clients. Not tomorrow. Not next week. Now. And, good news—you can totally knock out a solid client outreach session in just 30 minutes.

Yep, that’s right! Grab your coffee, set a timer, and let’s break it down into five easy, doable mini-tasks that will have you connecting, reconnecting, and staying on everyone’s radar.

Get your free action guide to follow along with this blog post and start connecting with potential clients.

BYO Bossy tool for small business growth - Mini Tasks To Connect With Potencial Clients

Why Client Outreach is a Solopreneur Superpower

We don’t have massive marketing budgets or teams doing our bidding; what we do have is the power of relationships. Whether you’re looking to land a dream client or just keep your business top of mind, small, consistent actions to connect with potential clients are essential.

Every time you reach out to someone—whether it’s a new connection or an old client—you’re expanding your network, creating new possibilities, and increasing your chances of scoring new business.

Each touchpoint is like planting a seed. Over time, those seeds grow into a beautiful, thriving garden of opportunities.

It’s not just about filling your client roster—it’s about building a support network that helps you grow and sustain your business long-term.

Overcoming Outreach Anxiety: It’s Not Sales, It’s Connection

Feeling a little nervous about reaching out? You’re not alone. Many of us, solopreneurs, cringe at the idea of outreach because it feels “salesy” or we’re worried about being ignored. But here’s the mindset shift: reaching out isn’t about making a sale. It’s about connecting with potential clients in a way that’s friendly, helpful, and authentic.

So, let’s kick the nerves to the curb. Stop thinking of outreach as “selling yourself” and start viewing it as sharing the unique value you bring to the table.

When you send that email or DM, you’re inviting someone to see if there’s a match between what you offer and what they need. It’s like opening a door and letting the breeze in—not forcing them through it.

Mini-Task 1: Create Reusable Email Template (10 minutes)

Let’s start by kicking one of the biggest roadblocks to the curb: the “I don’t know what to say!” excuse.

Crafting an email from scratch every time you want to connect with potential clients can feel like reinventing the wheel. So, let’s simplify it with a reusable template. Yes, let’s set a system that will beat procrastination and get things done.

Take five minutes to create a basic email template that’s friendly, flexible, and ready to go whenever you need it.

Think of this template as your trusty go-to, helping you get past that ‘blank screen paralysis’ we all know too well. The vibe? Casual yet confident, like you’re chatting with a colleague over coffee.

Here are a couple of templates to get you started to connect with potential clients:

Template 1 – Personal Referral:

Subject: [Referrer’s Name] Mentioned You Might Be Interested

Body:
Hi [Name],

[Referrer’s Name] mentioned you might be looking for [specific service/product], and I wanted to introduce myself. I’m a [your profession], and I help [specific audience] with [specific benefit].

If you’re open to it, I’d love to learn more about what you’re working on and explore how I might be able to support your goals. Let me know if you’d like to chat!

Looking forward to connecting,
[Your Name]
[Your Contact Info or Social Handles]

Template 2 – Networking Event Contact:

Subject: Great Meeting at [Event Name]!

Body:
Hi [Name],

It was great to meet you during [specific event/workshop]! I really enjoyed our conversation about [specific topic] and wanted to follow up.

I’m a [your profession], and I help [specific audience] with [specific benefit]. If you’re ever looking for [specific service], I’d love to chat about how I can support your work.

I’d also love to hear more about what you’re working on lately—let me know if you’d like to catch up!

Best regards,
[Your Name]
[Your Contact Info or Social Handles]

See what we’re doing here? It’s simple, it’s genuine, and it gives them a reason to want to connect back. No pushy sales talk, just a friendly nudge that says, “Hey, I’m here if you want me.”

Bossy Tip: Make each email feel personal by mentioning a specific detail about them—something that shows you did your homework and honestly appreciate their work and achievements. This takes just a few seconds and can make a huge difference in how they respond.

The Power of the Right Tools for Solopreneurs

Here’s the truth, bossy: running a business solo doesn’t mean you have to do everything yourself. Imagine having a few trusty tools in your back pocket that make running your business feel like a breeze.

You’re still the one steering the ship, but with the right support, you’re not paddling upstream without a paddle.

Let’s be real — trying to remember every client’s detail or creating graphics from scratch can eat up hours you could be better spending on the big stuff.

When you’ve got tools in your workflow system that handle those nitty-gritty tasks, you free up your energy for what you do best. And spoiler: the right tools make all the difference between feeling like you’re winging it and actually owning your workflow like the savvy boss you are.

Think of it like this: a tool isn’t just a “nice-to-have”—it’s your business sidekick, keeping you efficient and professional. Let’s be honest here – sane. Here are a few essentials that are worth having at hand:

  • Canva: Get that polished, on-brand look without spending hours designing. It’s the ultimate tool for creating quick, professional visuals that represent your business in style.
  • Grammarly: Because every email, message, and outreach needs to look as sharp as you are. No typos, no stress — just polished communication every time.

Each of these tools takes one thing off your plate, making your day smoother and your business shine brighter. The best part? With a few of these gems by your side, you’re not just running a business—you’re building a smooth, scalable system that’s ready for the growth you deserve.

Mini-Task 2: Identify 3 Potential Leads or Collaborators (5 minutes)

Now that you’ve got your email template ready, let’s figure out who’s getting that message.

Spend 5 minutes finding three people to reach out to. This is the part where you set aside the idea of “selling” and just focus on connecting with potential clients.

Here’s where you can look:

  • Social Media Connections: Check your LinkedIn, Instagram, or Facebook followers. Has someone commented on your recent posts or tagged you? Those are warm connections just waiting to be nurtured. How about a little nudge to solidify those connections and make them more engaging to connect with you as well?
  • Networking Event Contacts: Remember that Zoom networking event you went to last month? Or that workshop you attended? Scroll through your contacts list and see if any names pop out. These people are already familiar with you, so reaching out won’t feel so random or awkward.
  • Old Clients or Past Collaborators: That awesome client you worked with last year, the one that praised you to no end? Yep! Reconnect! Even if they don’t need your services right now, they might know someone who does. Or they may need it, but your name just didn’t come to mind for whatever reason.
  • Personal Referrals: Sometimes the best leads come from your existing network. Friends, family members, or even your hairstylist (bless her!) might have a contact who needs what you offer. Don’t be afraid to tap into these resources!

The Quick-Connect Strategy: Set a timer for 5 minutes, find three names, and go. Don’t overthink it, just step forward. This isn’t the time for scrolling endlessly. Think of it as “quick picking”—three people, 5 minutes, done!

Bossy Reminder: People get busy, and even strong connections can fade if you don’t nurture them. By reaching out, you’re putting yourself back on their radar, which means when they need your services, you’re the first person they think of.

Mini-Task 3: Personalize and Send Out the Emails (10 minutes)

You’ve got your leads and your trusty template. Now it’s time to add your personal touch to each email.

People can tell when a message is cut and pasted – I bet you can too. So let’s show that little extra special care by customizing each one. You’re not writing a novel here — just a few thoughtful tweaks to show them this isn’t a mass email, because it certainly isn’t.

Tips for Personalizing Each Email:

Mention Something they Did or Shared: Did they recently post about a project, a success, or a challenge? Mention it! This tiny detail shows you genuinely care and are paying attention.

Example 1 – Filling in the blanks from template 1 – Social Media Connection (Graphic Designer Reaching Out to a Photographer):

Subject: Loved Your Work, Emily!

Hi Emily,

I came across your photography portfolio on Instagram, and I have to say, your work is breathtaking! The way you capture natural light and genuine emotion in your portraits is truly inspiring—it’s clear you have an incredible talent.

As a brand specialist, I help creatives like you strengthen their business presence with cohesive and compelling branding. Whether it’s refining your brand to reflect your unique style or creating a website that showcases your photography in its best light, I’d love to explore how I can support your business goals.

If you’re open to chatting, I’d be happy to share some ideas or examples of similar projects I’ve worked on. Let me know if this sounds like something you’d be interested in!

Looking forward to connecting,
[Your Name]
[Your Contact Info or Social Handles]

Ask a Question: If they’ve recently posted about an event, shared an article, or made a change in their business, show genuine curiosity. Asking a simple question keeps things natural and conversational.

Example 2 – Filling in the blanks from template 4 – Personal Referral (Social Media Strategist to Wedding Planner):

Subject: Emily Walker Suggested We Connect

Hi Maya,

Emily mentioned that you’re doing amazing work as a wedding planner, and I just had to reach out. She told me about the gorgeous wedding you planned at Willow Creek Estate last month—it sounds like every detail was absolutely perfect!

I’m a social media strategist, and I specialize in helping wedding professionals like you showcase their incredible work and connect with more dream clients. Whether it’s creating curated Instagram content, boosting engagement, or refining your overall social media strategy, I’d love to explore how I can help amplify your online presence.

If you’re open to chatting, I’d be happy to share some ideas tailored to your brand. Let me know what works best for you!

Looking forward to connecting,
[Your Name]
[Your Contact Info or Social Handles]

Keep It Friendly: Formal language can create distance. Keep it conversational and friendly, as if you’re reaching out to an old colleague.

Now, hit send. Just like that, you’ve officially reached out to three people in less time than it takes to watch a Netflix episode. A trailer, maybe?

Extra Bossy Tip: Track who responds and notice what got the best replies. This helps you refine your approach, making future outreach even smoother.

Mini-Task 4: Follow Up on 1 Lead (3 minutes)

Remember that client who ghosted you after your last proposal—yes, the dream client? Or that lead you reached out to a few weeks ago who still hasn’t gotten back? It’s time for a follow-up. The trick here is to keep it polite, light, and non-intrusive—just a quick nudge (okay, maybe a gentle kick, lol—sometimes it’s needed!) that says, ‘Hey, I’m still here!’ Make connecting with potential clients a business goal for you this year.

BTW: I also wrote a blog post on setting business goals. Make sure you read it. It will definitely boost your year’s accomplishments! Check it out – Set Your 2025 Business Goals as a Successful Solopreneur

Here’s a simple follow-up message you can send:

Subject: Just Checking in

Hi [Name], I just wanted to check in on my previous message. I know things can get busy, but if you’re still interested in connecting, I’d love to chat! Let me know if there’s a good time for you.

[Your Name]
[Your Contact Info or Social Handles]

See? Short and sweet. No pressure, just a reminder that you’re still interested and available.

Bossy Tip: Follow up around a week after your initial message. This shows you’re organized and proactive without being overbearing. Plus, it leaves a professional impression—like, “I’ve got my business together, and I follow through.”

Mini-Task 5: Set a Reminder for Future Follow-Ups (2 minutes)

You’ve done the work; now let’s make sure it doesn’t fall through the cracks. Take two minutes to set a reminder to follow up with these leads in a week. Whether it’s Google Calendar, a sticky note, or a reminder app, set it up so you’ll remember to keep the momentum going.

By doing this, you’re future-proofing your outreach. Consistency is key when you’re aiming to connect with potential clients.

Pro Tip: If you tend to procrastinate, I have the perfect post to get you going and connect with your potential clients: Overcome procrastination in the first 15 minutes.

Wrap It Up: Small Actions, Big Impact

And just like that, you’ve reached out to three potential leads, followed up with an old one, and set yourself up for future follow-ups—all in under 30 minutes.

Here’s the best part: you didn’t have to set aside a whole afternoon or hype yourself up with a motivational pep talk. YOU TOOK ACTION, and now the ball’s rolling. These small, intentional steps create real results, and over time, they lead to those big wins we’re all after.”

Remember, client outreach is more than just a checkbox on your to-do list. It’s about building a network of people who know, like, and trust you.

By breaking it down into these bite-sized tasks, you’re making it a habit to connect with potential clients, build your network, and ensure you’re always “top of mind”.

So, my friend, take a deep breath, grab that coffee, and let’s get connected! The next big client? They’re out there—just a quick email away.

You’ve got this, Bossy—now go out there and slay those tasks, one bold step at a time.

Thanks for sharing this beautiful business journey with me.🧡

Fabi Terra

Get your free action guide to follow along with this blog post and start connecting with potential clients.

BYO Bossy tool for small business growth - Mini Tasks To Connect With Potencial Clients
Fabiana Terra

About The Author

Fabiana Terra is the creative mind behind BYO Bossy and a passionate business administrator with a postgraduate degree in marketing and communications. With over 2 decades of experience, she loves helping solopreneurs and small business owners turn their dreams into thriving realities that fit their unique visions and goals. Fabi makes the journey to success easier and more fun by providing practical tools and down-to-earth advice, so anyone can dive into entrepreneurship, even if they’re just starting out!

She says we can smile all the way to success!

We’ve all been there, right? I sure have. The to-do list is glaring at us, but somehow, the siren song of social media, or that “quick” snack break, is way too irresistible. I mean, suddenly, even watching paint dry seems like a great idea. To overcome procrastination and get things done can be a little tricky but it is totally doable. That’s why I made this post packet with great BYO Bossy tips to beat those first 15 minutes.

Let’s face it—the first 15 minutes of any task can feel like a battle against procrastination. But here’s the best part: once you power through those first minutes, the rest is so much easier. Think of it as breaking through a brick wall with a sledgehammer—hard at first, but after the first hit, things start to crack. We’ve got to be fierce!

Happy Woman Overcoming Procrastination

So, how do we tackle those sneaky 15 minutes of procrastination and crush them to the ground? Let’s dive into some practical, no-nonsense, and totally fun tips that will get you moving because, Bossy, we’ve got work to do!

1. Acknowledge That Procrastination Is a Sneaky Beast

Procrastination is always lurking in the shadows, waiting to derail your productivity. It’s sneaky, often wearing the disguise of “productive” distractions. You know the type: “Oh, I’ll just check my emails really quickly, and then I’ll dive in,” or “I should go get a glass of water, after all, I need to keep myself hydrated.” Sound familiar?

Procrastination’s many masks

Procrastination loves to sneak in and convince you that whatever you’re doing is helpful or even necessary—when, in reality, it’s keeping you from your actual work. And it’s not laziness.

Procrastination often stems from fear—fear of failure, imperfection, or even success. (My mom once told me, “You’re not afraid of failing—you’re afraid of succeeding.” Ouch. She was absolutely right, and deep down, I knew it. The good news? I overcame it, and now I’m here to help you do the same.) Procrastination tricks us into delaying because avoiding those emotions feels safer than facing them head-on.

Quick Fix: Name Your Procrastination

Procrastination is often linked to deeper emotions such as fear or perfectionism. We delay tasks because we’re afraid of failing, not knowing where to start, or not getting things perfect on the first try. By putting off the task, we avoid these uncomfortable feelings—at least temporarily. But the longer we delay, the bigger the task seems, and the more stressful it becomes.

The moment you catch yourself saying, “Just one more minute,” or “Let me get everything perfect first,” stop. Take a deep breath and name it. Say to yourself, “This is procrastination, and it’s not fooling me anymore.” By calling it out, you regain control over the situation. Now that you’ve identified it, you can manage it like the boss you are.

Bossy Tip: Embrace Imperfection (I confess. For a really long time I needed to hear this)

One of the sneakiest things procrastination tells us is that we can’t start until things are perfect. Newsflash: they don’t need to be! You don’t need to have the perfect plan, the perfect tools, or even the perfect mindset. Start messy. Start imperfectly. But just start. Progress beats perfection every time.

2. Shrink the Task to the Size of a Post-it Note

Nothing says “overwhelm” like a huge, looming task on your to-do list. It’s no wonder we struggle to overcome procrastination when our brains see a massive project and immediately hit the panic button. But here’s where we outsmart that sneaky beast: shrink the task down.

Confident-woman-checking-off-tasks

Why Small Steps Are a Big Deal

Here’s the trick—when you look at a big task, your brain automatically feels stressed. It’s the natural “fight or flight” reaction. But if you break it down into bite-sized pieces, you trick your brain into thinking, “Hey, this isn’t so bad. I can handle this.” It’s all about shifting your focus from the overwhelming big picture to one small, manageable step.

Bossy Pro Tip: The Power of Micro Tasks

You know those sticky notes you’ve got lying around? Time to put them to work! Write down the smallest possible step you can take toward completing your task. Maybe it’s “Open the document” or “Write one sentence.” Whatever it is, make it so small that it feels like a no-brainer to do it.

This micro-tasking strategy will have you making progress before your brain even realizes what’s happening!

Here’s how I approach this with BYO Bossy: If I’m staring down a big content project, I’ll shrink it into these little, non-threatening steps. For example, instead of “Write the blog post,” I break it into:

• Open document
• Write intro (one sentence!)
• List three key points to cover

See how easy that feels? Once you’ve started, the momentum builds. Suddenly, you’re in the flow, and that giant task doesn’t feel so scary after all. We’ve done it!

3. Set the Timer for Just 5 Minutes

Now, let’s be real—the hardest part is starting. But here’s where we get clever (because, well – we are!): you can do anything for 5 minutes, right? Set a timer for just 5 minutes and promise yourself that you’ll work until the timer goes off. When the buzzer rings, you can stop if you want to. But here’s the kicker—you probably won’t want to.

The 5-Minute Power of Momentum to Overcome Procrastination

This simple 5-minute trick works wonders to help overcome procrastination because once we’re in motion, we tend to stay in motion. That’s Newton’s First Law, right? Objects in motion stay in motion – not that we are objects but, you know what I mean. By committing to just 5 minutes, you take the pressure off yourself and overcome procrastination. There’s no expectation to finish anything huge—just start. And once you start, you’ll often keep going because the hardest part (getting over the starting line) is already behind you. That’s the beauty of this power momentum!

Bossy Dare: 5-Minute Challenge (This one is for you! Are you in?)

Here’s my challenge for you—set that timer, start working, and when the timer goes off, see how you feel. You’ll likely be in a groove and won’t want to stop. But hey, if you do, no shame. You’ve already beaten procrastination just by getting started. You showed up—and that’s huge. Let me know in the comments how it went—seriously, I’m rooting for you to crush this!

4. Change the Scenery, Change the Vibe!

Do you know how a fresh outfit can make you feel like a million bucks? Well, the same goes for your workspace. Sometimes, all it takes is a change in environment to flip that procrastination switch and get you into full-on ‘grab the bull by the horns’ mode.

Red Hair Woman Working Outside

New Space, New Energy

Switching up your workspace can work wonders for your productivity. Whether it’s moving from the couch to a desk, grabbing your laptop and heading to a coffee shop, or even just decluttering your workspace, a change of scenery can shift your mindset. It’s like hitting the reset button on your mental energy—hello, fresh start!

I like to keep my workspace dynamic—changing things up keeps me sharp. If I’ve been staring at the same spot for hours, I move to another room, pop on a fresh playlist, or even just add a candle to create a new vibe. Instant productivity boost!

Bossy Tip: Create a Productivity Sanctuary To Overcome Procrastination

Your workspace should be your productivity haven, Bossy! It’s not just about physical comfort—it’s about setting the tone for your workday. Whether it’s adding a plant, hanging some motivational art, or getting rid of clutter, make your space work for you. When your environment supports you, you’re way more likely to kick procrastination to the curb.

5. Visualize That Sweet Victory Moment Of When You Overcome Procrastination

Let’s fast forward to that glorious moment when you’ve finished the task. Picture yourself crossing it off your list and feeling that incredible sense of accomplishment. Doesn’t that feel amazing?

Spoiler alert: it’s going to feel even better when it actually happens. So, why not use that sweet victory to power through and get started?

The Science Behind Visualization

Here’s why visualization works: your brain can’t always tell the difference between something vividly imagined and something real. When you visualize yourself completing the task, your brain creates a mental roadmap for success to overcome procrastination. It starts believing you can do it because it’s already seen the outcome in your mind. Cool, right?

Bossy Tip: Create a “Win Wall”

Take this visualization practice a step further by creating a “win wall.” It could be a literal wall in your workspace or a virtual board where you list your accomplishments, big or small. Every time you complete a task, add it to your win wall. It’s a visual reminder of everything you’ve achieved—and there’s no better motivation than seeing all those wins stack up!

6. Start with a “Feel-Good” Task to Avoid Procrastination

We all know that jumping straight into the big, scary task isn’t always realistic, especially if you’re not in the mood. So, what’s the fix? Start with something simple—a quick, feel-good task that gives you a little win right out of the gate. Maybe it’s replying to an email, cleaning up your workspace, or checking a small item off your list.

Why This Works: The Momentum Effect

Small wins create momentum. Once you’ve accomplished something—even something tiny—you feel more motivated to keep going. It’s like pushing a snowball down a hill: once it starts rolling, it keeps growing and gaining speed.

Bossy Pro Move: Feel-Good Task Mastery

Start your day by knocking out 2-3 small, easy tasks. These don’t have to be work-related—they can be anything that makes you feel good about getting stuff done.

These quick wins build confidence, giving you the boost you need to dive into that bigger, more daunting task, with the right energy.

Bossy Pro Tip: Now, that you know how to overcome procrastination, check out 7 Great Potential Business Ideas, and smile all the way to success!

7. Reward Ourselves for Just Starting to Overcome Procrastination

Who says you need to wait until the task is finished to celebrate? That’s old news! Let’s celebrate just starting. Yep, reward yourself for taking that first step—whether it’s indulging in your favorite snack, taking a quick break, or blasting your go-to feel-good playlist. The point is to make starting to feel like a win.

Bossy Tip: Make Rewards Part of the Process

Turn starting into something you actually look forward to. That might mean giving yourself a cookie after those first 15 minutes or taking a mini dance break (because who doesn’t love a solo dance party in the middle of the day?). When you associate starting with something fun, you’ll be a lot more excited to dive in and overcome procrastination

I see a cookie 🍪 in our future… with icing on top!

Final Thoughts To Overcome Procrastination

Overcoming procrastination in the first 15 minutes can be the hardest challenge, but with the right tools, tricks, and a bit of BYO Bossy attitude, you’ll turn them into a launching pad for success. From shrinking tasks to rewarding yourself for just starting, there are plenty of ways to outsmart procrastination and make progress every day.

Remember, it’s not about perfection—it’s about showing up and making progress. So, the next time procrastination rears its ugly head, remind it who’s boss: YOU!

You’ve got this, Bossy—now go out there and slay those tasks, one bold step at a time.

Thanks for sharing this beautiful business journey with me.🧡

Fabi Terra

Fabiana Terra

About The Author

Fabiana Terra is the creative mind behind BYO Bossy and a passionate business administrator with a postgraduate degree in marketing and communications. With over 2 decades of experience, she loves helping solopreneurs and small business owners turn their dreams into thriving realities that fit their unique visions and goals. Fabi makes the journey to success easier and more fun by providing practical tools and down-to-earth advice, so anyone can dive into entrepreneurship, even if they’re just starting out!

She says we can smile all the way to success!